New Year - New You

The start of the new year is a great time to take inventory of your program offerings and really think about what is working for your site and your visitors.   Before you just plow ahead with business as usual, set aside some time to review the feedback you received from evaluations conducted over the past year, and, to accompany this, make a simple 4-square grid and do a SWOT (strengths, weaknesses, threats and opportunities) analysis of your programs and offerings.   What works?   What doesn't?  Why?  Perhaps it is time to put some programs to rest and try some new ideas, or, perhaps you can leverage an existing program and tweak it slightly for a different audience.   Use these tools and this data to inform your planning for the coming year.   You might just surprise yourself, as it is always wise to look back as you look ahead - we just don't always make the time to do so.